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Recognizing Best Idea of The Year

There’s have been two good blog mentions of HitTail recently that I wanted to mention. The first is from the James Omdahl of the InsureMe affiliate blog, and points out that he found us through the recent BusinessWeek Best of 2006, where we were mentioned as one of the best ideas of the year. This goes to show that offline print versions of publications still drive online traffic. This is of keen interest to Connor Communications, the PR firm that incubated HitTail, because online hype seems to get all the glory. This sentiment is even echoed in Time Magazine choosing “You” as their person of the year. It’s a true long tail statement, and I’m sure Chris Anderson of Long Tail fame will be proud. If you take the top most influential people on the planet this year and add them together, it doesn’t begin to match the influence of all us B-list’ers added together. One of my favorite things about this post are the concrete hittailing examples that it provides.

On Monday I ran across a website called Hit Tail while reading BusinessWeek?s
Best of 2006 article. BusinessWeek gave Hit Tail a brief mention […]
Intrigued, I went to Hit Tail and watched their demo video to better understand
what they were all about.

The second article is by another one of those people who instantly “gets it”?not an easy thing with HitTail. For many, the idea of writing for the long tail as a means of new customer acquisition is counter-intuitive. So, it’s a real treat to find a blog post that opens with a quote like this from Greg Martin of his own personal site.

Have you ever sat down in front of your computer and had difficulty knowing what
to blog? Or if you do have a blog topic, are you sure it will be something your
readers will want to read? I?m sure that has happened to millions of bloggers
(billions of times!) including myself. Knowing subjects that will both yield
hits and please readers is a tricky balance to find. Enter HitTail.com. Anyway, thanks to James and Greg for these blog posts. I’m considering offering people who make posts like this about HitTail some free time with the premium services once we go out of beta. And just a reminder to everyone who keeps asking, yes, basic HitTailing much as you know it today will remain free after we come out of beta and start offering our premium services.

And of course, a special thanks to BusinessWeek for the Building a Better Mousetrap article, and their recent mention of HitTail as a best idea of 2006.

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