Previously we introduced Phrase Based Optimization. The aimed to give SEO enthusiasts a stronger grasp of how Phrasing is dealt with in Search Engines, in an effort to help you further target and optimize your web sites. However in recent weeks there has been increasing interest in these technologies, so we’ll revisit the topic […] (more…)
Watching Google Inc. rake in advertising revenue “was a wake-up call within Microsoft,” the company’s top technical executive, Ray Ozzie, said Tuesday. But he said Microsoft plans to do more than simply mimic Google by rolling out Web-based versions of desktop programs or following its particular search and advertising model. (more…)
Google on Wednesday appeared to back away from a newspaper report that it plans to establish a research and development (R&D) center in Singapore — even though the company’s Web site lists a job opening for the director of such a center. (more…)
In the past I’ve written about the content versus links debate where SEOs seem to fall on one side or the other when assigning the majority of importance for search engine rankings. What’s missing from that conversation is the need for a distribution network.There are many that believe the key to a successful link […] (more…)
The winds of change are blowing in the search marketing conference scene this year with more offerings than ever. The big conferences persist, while new challengers as well as smaller and more practical seminars emerging.SEO and Paid Search education is not limited to conferences with the DMA Search Engine Marketing Certification and the SEMPO Institute […] (more…)