Generally accepted practices in SEO have indicated that title tags are for keywords and that any extraneous, marketing-type words should be reserved for meta descriptions and your on page copy. While I would agree that this is partially true, this line of thinking may require a bit more consideration.
The reason for the needed paradigm shift is the engines ability to factor in click through rate (CTR) into their ranking algorythm. So much like the impact of CTR on your quality score in paid search, it is believed that the rate at which people click on your organic listing ve (more…)
It is impossible to discuss social media these days without the mention of Facebook. And why not, given their recent deal with Microsoft that values them at over 15 billion, Facebook is worth talking about. I clearly see the excitement from a marketing perspective. Over 40 billion users that provide an estimated 15 billion page views a month is more than a popular site, it?s a cultural phenomenon.
I have a Facebook account and it seems that in the past 3 months I have received more ?requests? from other Facebook users than I did in the 12 months prior. Is that because I hav (more…)
Is Facebook finally going to take on MySpace as a place for bands and music fans to hang out? We’ve heard various Facebook Music rumors before. The latest one comes from CO-ED Magazine.com (so you know it’s got to be true!).
According to CO-ED’s executive editor Stephen Gebhardt, who says he […] (more…)
We are pleased to release our second batch of 250 tickets for the November 16 Boston MeetUp co-hosted with IDG Ventures Boston. All ticket proceeds go to DonorsChoose.org.
There also are a few spots left for start-ups to demo their products on site and what our CEO Heather Harde likes to call “creative sponsorship opportunities”. […] (more…)
Read an interesting blog post lately? Save it. Want to share it with others? Tag it and make it publicly accessible online. Or maybe you just want a safe place to save an article you will get around to reading on your weekly dive into your del.icio.us account. No problem. Social Bookmarking and Tagging both […] (more…)
