A big part of my responsibilities at TopRank involve the wonderful world of social media. As with search marketing, there is both an “organic” and an advertising component to marketing on social networks, news and media sharing sites.
As social media usage increases month over month, marketers have found a way to use these popular sites […] (more…)
While I am presently an offline/online media relations guy, my background spans a variety of media and tactics. As such, I have always been fascinated with the phenomena of SuperBowl advertisements. What other event allows you to generate buzz simply by making a media buy?
When it comes to search, it is nearly […] (more…)
Security researcher Dancho Danchev cited numerous examples of high profile websites hit by attackers, believed to be part of the infamous Russian Business Network.
Influential VoIP advocate and conference organizer Jeff Pulver may have hosted his last VON show, as rumors of the demise of Pulver Media started to spread.
Amanda Watlington, the Owner of Searching for Profit, talks with Mike McDonald at SES New York and lays out a road map for universal search. A few tips she gives are: evaluate your own SEO and be ruthless; take inventory of the assets you have; examine how good you are now and how good you should be; and, what will it take to get what you need. She also points out to look toward the future and improve, instead of dwelling on past mistakes. Catch Amanda Watlington’s full explanation, only on WebProNews. (more…)